- One of the most progressive industries
- Opportunity to work with new technology
- Job security and growth
- Having a positive impact by helping save lives
Attract and Engage
In an article from Healthcaredive.com, David Wilkins (Chief Marketing Officer) notes hospitals need to have 21st century technology in order to effectively attract and recruit new talent. This includes, “sourcing -specific talent to identify and source potential candidates as well as search engine-optimized career websites and assessment technology to screen candidates against behavior markers specific to medical jobs.” He further points to incorporating “a strong applicant tracking system with workflow technology to manage the hiring and onboarding process.” To attract and engage with candidates, you need to be one step ahead of the competition. Bringing in these technological methods will only make your hiring process stronger, more efficient, and have the capability to cast a wider net.Build Relationships
This headline is sure to get an eye–roll from some people, but it’s the stalwart of the recruiting profession – especially when there are no candidates available. Recruiting passive candidates requires building relationships. Jena Brown, an independent recruiting operations and brand strategist, says: “Passive candidates who turn into hires usually come with several different touch points with your company, its culture and values. If you execute your passive candidate strategy well, the candidate enters your company with a certain level of trust and familiarity and can visualize working for you.” Of course, building relationships is a slow process and those involved in recruiting understand persistence. You can’t expect a magic bullet for every placement opening. Developing trust is essential for checking in with candidates and seeing their interest in potential job openings.Be Seen, Stay Relevant
Be everywhere. At the end of the day, whoever has the best candidate for the job, gets the placement. In all likelihood, those that have the most candidates to choose from will have a better chance with having the best candidate. Being seen is all about staying relevant and being in the view of these potential candidates. You can accomplish this by:- Referrals
- Phone Calls/Texts
- Relationship Management
- Social Media Engagement
- Leadership/Networking Events
- Recruitment Marketing
- Inbound Recruiting
